About One 3 Seven LLC

Avid golfer and former restaurant owner L.J. Rivas loved spending a day on the links with his son, Jordan. He dreamed of owning a golf course and raising Jordan on the greens. Several courses nearby were up for sale, so L.J. looked into buying one. He soon discovered why it seemed too easy to make his dreams come true.

The golf industry is contracting. Irrigation, land, and labor costs have skyrocketed in recent years, and improvements in service and experience can’t counteract that strain on profitability for courses.

So L.J. decided to look into owning a golf simulator facility. While simulators offer players a less expensive, less resource-intensive golf experience, they don’t provide greens for the short game — where 70% of all golf gameplay occurs. One early morning conversation with Jordan spurred an innovative idea:

What if there were a golf course where you could play the long game on a simulator and the short game on a green just outside? L.J. enlisted attorneys Elizabeth Yang and Seth Steinberg to inquire if anything like this had been done before, and when they discovered it hadn’t, One 3 Seven LLC was born.

With seed money from friends and family, L.J. and his brain trust of professionals and visionaries began to build the golf course of the future. Using patented technology that bridges the play in the simulator with the play on the green, One 3 Seven LLC’s small-footprint golf course sits on about 3% of the land of a traditional course. The game can be played at any time of day or night and in any weather. Players can complete an entire, scored round of golf in less than half the time of a traditional round. The greens require no irrigation or pesticides and minimal labor, and the entire facility is run using sustainable energy. One 3 Seven LLC’s unique "pace of play” algorithm enables players of all skill levels, from pros to novices to multi-generational families, to enjoy the course at their own pace while playing together. Plus, there’s a restaurant and bar — something for everyone.

The team at One 3 Seven LLC is excited to continue creating a more accessible, affordable, sustainable, and profitable golftainment experience. Feel a synergy with our vision? Don’t hesitate to reach out.